28 mins, 2012        [password required] Key Topics Communication The Grapevine Media Redundancies Why is communication important in business and what happens when communication goes wrong? INTRODUCTION 15 mins Good communications are essential in any business – and there are many different kinds of communication. There's one-way and two-way, formal and informal, open and closed communication. Emails and the internet have made a big impact – but not always for the better! And the grapevine is still important. CASE STUDIES 13 mins How does a business communicate bad news to its workforce? Stephen Maynard, boss of Blakeway, has decided to close a factory and move production abroad. Many jobs will be lost, a community devastated. How does Maynard tell the workers? Letters, emails, a mass announcement? And what happens if the news leaks out? EXTRA: “Communication: More Voices”. People at the sharp end talk about communication problems in the workplace.

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